Wednesday, 22 January 2020

The Prawn Shop - Georgia Hamilton

- 40% designing which she wants to do and the rest she has to do for the company
- social media
- customer support
- marketing
- creative director
- order packing

- 1st year, starting making t-shirts for herself
- popped off

- Collaborated with other students when it became too much to handle on her own

- Individual project from Prawn Shop used for PPP and other briefs as much as possible so uni work did not overwork it

- Duke studios showed her what she did and didn't want
- Realised that the customer base won't buy all the t-shirts so created new products for them to buy eg. calendar and vases


TIPS
- Take advantage of the uni facilities
- If offered to be at an art market do it, new customers and meet other collaborators
- Do give aways, eg. tag two friends for free... and collab to gain followers
- Keep posting
- Drop % Go posting is easier postage method
- Get a business banking account
- Big Cartel Website Interface
- Build relationships with the supplier, understand your expectations and their limitations



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